Content Marketing Done Right for Everyone – WordCamp Stockholm 2016

At WordCamp Stockholm 2016, I was invited to speak at the main track about content marketing. With over 3M+ blog posts written every day you need to stand out from the crowd.

In today’s world, it is all about content marketing. Doing it right means thinking about a lot of different things. What should you publish? How do you make it converting? How do you connect it to analytics? What about SEO tricks?

Whether you are a user, developer or designer you will find this session useful. Whether as a reminder as to what’s important for the other groups and how to help work towards the common goal of a better website and effective business, or as a primer on how to boost your workflow.

You can watch a full high-quality recording of the session here below:

The slides are available right here too for your convenience.