Do you colors have enough contrast for the web? Accessibility is an important question. A common misunderstanding is that it is only about adapting for fellow humans with... Erik Bernskiold Feb 14 4 min read
Chrome will mark all HTTP sites as not secure in July Last year, Google started marking websites with login and payment forms as “not secure” if they were on HTTP... Erik Bernskiold Feb 12 2 min read
Write About Your Product In Your Customer’s Life One of the strongest types of posts you can make on your blog or website in any format is... Erik Bernskiold Feb 15, 2017 1 min read
Promote Blog Posts More Than Once When you publish a new blog post, how often do you promote it? Most companies and bloggers share it... Erik Bernskiold Feb 8, 2017 1 min read
Offer Fewer Choices, Avoid Analysis Paralysis and Sell More Now and then, someone pitches the idea of a service where the customer will choose everything. In theory, this... Erik Bernskiold Feb 1, 2017 1 min read
Using Live Chat to Easily Gain More Customers However much we try to make them dynamic and engaging, websites are pretty much a one-way communication channel. So,... Erik Bernskiold Jan 30, 2017 4 min read
Avoid Errors Like the Plague – No Matter How Small Have you ever visited a website, read a flyer or even an article from a company only to notice... Erik Bernskiold Jan 18, 2017 1 min read
How a Simple SSL Certificate Helps Your Business Lately greater focus has been placed on SSL certificates. You’ve been hearing a lot about web security too, and... Erik Bernskiold Jan 16, 2017 3 min read
Cut out the Jargon and Communicate Clearly Is your marketing communication clear enough? Jargon tends to make itself into a lot of the copy we write... Erik Bernskiold Jan 4, 2017 1 min read
How Videos Boost Your Marketing Over the past years as internet speeds worldwide have increased, videos have taken a more and more prominent place... Erik Bernskiold Nov 28, 2016 3 min read
Content Marketing Done Right for Everyone – WordCamp Stockholm 2016 At WordCamp Stockholm 2016, I was invited to speak at the main track about content marketing. With over 3M+... Erik Bernskiold Nov 22, 2016 1 min read